Team Velocity Archives - Page 7 of 10 - Team Velocity

Team Velocity® Partners with Kia in Digital Program

Kia announced Team Velocity as the newest website, advertising, and retention provider in the Kia Digital Program.

GM Announces Team Velocity® as Newest Provider in Dealer Digital Solution Program

Team Velocity introduces a new OEM relationship as the newest reputation management and social provider for General Motors dealers.

Team Velocity® Named Newest Provider in Honda Digital Solutions Program

Honda announces Team Velocity as a key partner for advanced integration, seamless digital advertising, and expert personalization in the Honda Digital Solutions initiative.

AutoSuccess: The Top 10 Companies to Watch in 2020

Team Velocity is an automotive agency with artiﬁcial intelligence technology that is revolutionizing the industry — and how dealers sell and service cars. Their proprietary technology platform, Apollo, is made by dealers for dealers. It analyzes sales and service data to predict who will buy, what they will buy and when they are ready to service. Apollo generates dynamic, offer-based campaigns across all channels, including search, display, social, pre-roll, email, text, direct mail, personal websites and landing pages. Eliminate the risk of traditional marketing when you market with Team Velocity and Apollo, which provides the ultimate consumer experience across every touchpoint — both on desktop and mobile. Team Velocity and Apollo’s site of capabilities successfully increases revenue and efﬁciencies for both dealerships and original equipment manufacturers. Predict, track, sell and service more customers with Team Velocity’s human-fueled creativity combined with the innovative, fully automated AI platform of Apollo.

Learn more about Team Velocity and the other 9 companies to watch in 2020:

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Team Velocity® Welcomed as Newest Certified Provider in BMW Dealer Program

BMW has announced Team Velocity as the newest program-certified provider for website integration, digital advertising, and retention strategies.

Team Velocity Announces New Partnership with Audi North America

Team Velocity’s extensive suite of premium digital advertising services are now co-op eligible through the Audi Partner Program.

Team Velocity Raises the Bar on Lead Generation with Enhancement to New Texting Platform, Apollo Text.

Team Velocity’s sophisticated technology platform, Apollo®, and ApolloGo mobile app take the industry by storm at NADA.

WASHINGTON, February 4th, 2019 – The 10th Annual AWA Awards presented by PCG Companies awarded Team Velocity with the Digital Marketing Innovation Leader and Rising Star Awards at NADA 2019. These awards recognize companies for their marketing technology that help dealers effectively buy, sell and service more cars. Team Velocity was recognized as an Innovation Leader for its marketing automation platform, Apollo, and its new digital retailing product, Transact.

“Our team is extremely honored to receive not only one, but two awards this year at NADA. We look forward to continuing to build technology that helps position our dealers in the market,” says Joe High, Senior Vice President at Team Velocity.

Team Velocity was recognized for their revolutionary technology platform, Apollo. Apollo aids both dealerships and original equipment manufacturers (OEMs) with technology that combines artificial intelligence (AI) and marketing automation to deliver hyper-personalized campaigns across a number of marketing channels. Apollo has been proven to increase results by as much as 250%.

While Apollo is comprised of many features and capabilities that enhance dealers’ profits and visibility, it’s Apollo’s comprehensive digital marketing product suite that took home the Innovation Leader award this year at NADA.

Apollo’s intelligent digital advertising platform is 100% automated to create, deploy and update data-rich ads across every digital medium, including Paid Search, Remarketing, Display Advertising, Social Media and Video Pre-Roll. This exclusive technology provides dealers with unlimited VIN-based ads for both new and pre-owned inventory and ensures consistent messaging and creative across all digital touchpoints.

“It is impossible to run successful digital marketing without artificial intelligence,” says Brian Pasch, CEO of PCG Companies and the AWA Awards.

Of Team Velocity’s recent digital product releases, one product in particular stands out amongst the rest: Advid™. Within a matter of minutes, Advid builds dynamic, payment-based video ads for every make and model the dealership sells, and automatically delivers these videos to YouTube. Every video is automatically updated nightly as inventory, incentives and pricing change.

Amongst Team Velocity’s newest achievements, is the public release of the ApolloGo Mobile App. The transformed Apollo desktop platform allows dealers to work leads on the go, from anywhere, at any time, all from the palm of their hands.

ApolloGo contains all the notable features included in Apollo but enables users to track all opportunities, communicate with customers directly via text and receive Hot Opportunity Alerts straight to their phone.

To learn more about ApolloGo or download the app, visit: https://teamvelocitymarketing.com/apollo/

About Team Velocity:

Team Velocity™ is revolutionizing the automotive industry with cutting-edge technology and artificial intelligence (AI) to help dealers sell and service more cars. Made by dealers, for dealers, Team Velocity’s proprietary technology platform Apollo® analyzes years of sales and service data to predict who will buy, what they will buy, and when they are ready to service. Apollo’s sophisticated AI automates the entire communication and marketing process by delivering hyper-personalized campaigns across every touchpoint, maximizing ROI and lifetime revenue.

For more information, visit www.teamvelocitymarketing.com.

More about the AWA Awards:

Since 2008, AWA has become a benchmark in the automotive industry for outlining and reviewing technology that enables dealerships and OEMs to aid their revenue with cutting-edge technology in digital marketing, design, management tools and social media. The qualified experts at PCG conduct thorough reviews and research the best products for car dealers to optimize their investment and deliver the best customer experience.

For more information about PCG and the AWA Award, visit: http://awa.autos/

Team Velocity Now Participating in the General Motors Dealer Digital Solution Digital Advertising Program

Team Velocity is now participating in Enhanced Digital Advertising and In-Market Retail.

We are proud to announce that Team Velocity has completed all requirements to participate in the Digital Advertising Program under the GM Dealer Digital Solution.

This allows Dealers the opportunity to leverage in-Market Retail (iMR) funds to reimburse themselves for the cost of their Digital Advertising services. Please refer to the iMR Dealer Program guidelines located at www.gmlam.com for further information.

Providers who are participating in the Digital Advertising Program provide advertising solutions that include:

Improved efficiency, coordinated spend and strategy across all tiers of advertising
Participation commitment for:
- Streamlined packages each offering full service solutions for sales and fixed ops
- A single, managed monthly fee with cap
- Performance accountability
- Day 1 Go-to-Market readiness
- Strategic and tactical advertising coordination with brands and LMAs
Dashboard for visibility into performance

If you have any questions about the benefits of Digital Advertising Program, please do not hesitate to reach out to our Support Team at 703-783-9759 or via email at https://teamvelocitymarketing.com/gm for further details.

Team Velocity named a finalist by Google for Video Advertising Innovation Award

Team Velocity, a marketing technology company based outside of Washington, D.C., has been named a Video Innovation finalist in this year’s Premier Partner Awards, presented by Google Partners.

Google’s Premier Partner Awards honor innovation in digital marketing across Search, Mobile, Video, Display, Shopping, and Growing Businesses Online. Team Velocity was named a finalist in Video Innovation for its latest product, Advid™, an automated video advertising solution that creates automotive model-specific, payment-based videos that are updated on YouTube nightly.

Team Velocity offers a comprehensive digital marketing solution backed by its technology platform, Apollo®. Designed to support the automotive retail industry, Apollo creates and delivers dynamic, automated, omni-channel marketing campaigns to in-market audiences based on behavior prediction analytics. Working hand-in-hand with Apollo’s intelligent offer management system, Advid creates hundreds of dynamic, high-quality video pre-roll ads in minutes and uploads those ads to YouTube automatically every night.

Team Velocity’s award submission included a case study on its long-term client Paragon Honda, describing the impactful results Advid delivered for the dealership. “Marketing today is all about relevance to the customer and attributing advertising spend to revenue. Video is the fastest-growing consumer medium, but traditional television advertising costs a fortune, offers little targeting and zero attribution. Google explained how video advertising on YouTube can better target in-market audiences and be attributed to store visits. We knew we wanted to shift some of our marketing budget away from traditional advertising efforts and into YouTube’s TruView platform. We put Team Velocity up to the challenge knowing the power of their technology. The results were incredible,” says Brian Benstock, Paragon’s Vice President and General Manager.

With Apollo, Team Velocity had the ability to target in-market audiences with relevant ads and provide attribution reporting on search and display, but video offered a unique set of challenges. For video ads to be relevant to the customer’s shopping history, advertisers would need a video for every model, which would be costly and time consuming to produce. The ads would also need to include the actual payments to provide the customer what they really want to know. However, offers and payments change frequently and need to meet state and original equipment manufacturer (OEM) compliance regulations. On top of all of this, YouTube lacks an API, meaning every video would need to be manually uploaded, creating the biggest challenge of all.

Costs aside, it was clear that attempting this process manually would be impossible to scale. Team Velocity would need technology to automate the process. Thus, Advid was born.

“With Advid, we have created a scalable video advertising solution. For every model of every brand, Advid creates a unique video and uploads those videos to YouTube every night despite the lack of an API. The ads include vehicle payments, factor in OEM and dealer incentives, meet compliance requirements and have the same message and offer seen on search, display, mail and email campaigns, which Apollo creates for every vehicle,” says David Boice, Co-Founder and CEO of Team Velocity.

Paragon Honda was the first dealership to pilot Advid. With just 20 percent of its budget allocated to video advertising, Paragon saw 47 percent of its store visits attributed to video.

“Our creative and development teams created something truly innovative. The automation of creating thousands of video ads on a nightly basis that include the dynamic details a consumer actually cares about is amazing. Our teams’ recognition is well deserved.” explains Joe High, Senior Vice President of Team Velocity.

Team Velocity is part of a select group of digital specialists that Google celebrates as Premier Partners. To qualify as a Premier Partner, digital marketing agencies and professionals must pass a series of exams, and prove their expertise in using and applying Google’s advertising products.

Premier Partner Awards 2018 winners are scheduled to be announced in October at g.co/PartnerPartnerAwards.

About Team Velocity

For more information, visit www.teamvelocitymarketing.com.