GM Announces Team Velocity® as Newest Provider in Dealer Digital Solution Program

Team Velocity introduces a new OEM relationship as the newest reputation management and social provider for General Motors dealers.

WASHINGTON, D.C.; Sept. 2020 – The General Motors Dealer Digital Solution Program has expanded its certifications to include Team Velocity, the industry’s leading digital provider, giving GM dealers access to the Apollo® Customer Experience Platform (CXP). With its innovative intelligent technology, Apollo effectively builds trust and credibility for dealers across social platforms and major review sites. Team Velocity’s social managers execute the posting schedule, oversee custom creative content, and work with dealers to set thoughtful social goals each month, while Apollo monitors and analyzes all social engagements. With real-time email alerts when new reviews are posted, separate notifications for negative visits, and a dedicated account manager to craft custom review responses, dealers are able to take control of their online reputation with ease. Dealers who use Apollo for reputation management see an average 263% increase in store ratings, resulting in a favorable return on investment.

“We’re thrilled to be selected by General Motors as a provider in their reputation management and social programs,” says David Boice, Co-Founder and CEO of Team Velocity. “In today’s digital world, managing a dealership’s online presence is crucial. With our Apollo platform, GM dealers can build their reputation while engaging with their community through social media in a way that’s both meaningful and measurable.”

Team Velocity pairs industry-leading automated technology with unmatched customer service, giving dealerships the tools needed to exceed expectations. Retailers who make the switch to Apollo’s reputation management and social media platform gain access to unique technology advancements, including:

• Social Media Presence: Apollo custom-builds audiences for expertly targeted ads across paid channels, while a team member manages organic scheduling, custom creative, and goal setting. 
• Advanced Reporting: Apollo constantly monitors and analyzes social performance to provide transparent reporting on ad spend.
• Reputation Management: A dedicated account manager responds to reviews with customized responses written in each dealer’s brand voice.

“We made the switch to Team Velocity because we are believers in sending the right message, at the right time, to the right consumer,” said Larry O’Bryan, Director of Fixed Operations at Suttle Buick GMC. “The power of the Apollo technology allows us to send a series of targeted messaging & offers to specific VINs based on where they fall in the service cycle. Having the ability to track what our customers are engaging with behind the scenes and following their service marketing journey, allows us to be proactive and mindful of what translates into a true ROI.”

For more information about Team Velocity’s partnership with General Motors or to schedule a demo, please visit www.teamvelocitymarketing.com/general-motors.