A Vision of Excellence
Through a vision of commitment to their team, a strategic marketing plan and a deep focus on data, Lithia Hyundai of Reno unveiled an innovative plan to profitability.
Happiness Breeds Success
A positive team and smart marketing will keep your customers happy (and coming back). Learn how the leadership and team at Rallye Acura and Rallye Motors uses strategic marketing and positive thinking to continually increase market share and ultimately maintain happy customers.
#1 Honda Dealer in Michigan
How did Tamaroff Honda become the #1 Honda Dealer in Michigan? Competition between auto dealerships in the Detroit, Michigan market is off the charts. Learn how Tamaroff has successfully and strategically worked through their unique challenges in the Detroit market.
Breaking Barriers
Paragon Honda and Paragon Acura continue to break barriers while achieving record-breaking sales. Paragon is in a constant state of evaluation. They don’t believe in having vendors, but rather having strategic partners that are as committed to the mission as they are. Their partners have to bring their “A” game every day. For full story, read more below!
Big Store, Big Success
Learn how Chris Murphy, Sales Manager at Volkswagen of Oakland and his father, Mike Murphy have supercharged their entire dealership, VW of Oakland, to go from selling 20 cars a month to 200 cars a month.
Selling Out of the Service Drive
Learn how Jay Wolfe Acura turned their service department into a sales arena! Sales in service program drives results for Jay Wolfe Acura.
Nothing Changes if Nothing Changes
Taylor Ford was founded in December 2004, a time when many dealerships in Detroit and the surrounding area were downsizing, plants were closing and people were losing their jobs. Taylor Ford purposefully made the decision not to participate in that recession and, instead, concentrated on remaining positive and forward thinking. Thanks to this “refuse to lose” mindset, Taylor Ford not only survived, but continues to thrive.
Carbone Auto Group’s Winning Formula: Blending Tradition with Technology to grow sales by four thousand units
At the Carbone Auto Group, located in New York State, family is as important today as it was 85 years ago, and it will be for generations to come. Alex Carbone, director of variable operations for the group, and the third generation in the family business, treats his team — both his relatives and coworkers — like family. “I don’t ask anybody to do something that I wouldn’t do myself,” he said. “We jump in and help them to succeed. They will give 100 percent because they see us doing it next to them.”
Working as a team: Toyota of Tri-Cities has increased volume by 30%
Founded in 1997, Toyota of Tri-Cities is one of three stores operating under the Summit Auto Group Holding. Located in Kennewick, Washington, the dealership’s location can be an advantage — the nearest competing Toyota store is more than 30 miles away. They provide a full-service facility six days a week so they can manage every customer’s needs, and have built a loyal following in the past two decades. The dealership’s leaders, however, knew that there was more that could be done to build for the future.