Working as a team: Toyota of Tri-Cities has increased volume by 30%

Founded in 1997, Toyota of Tri-Cities is one of three stores operating under the Summit Auto Group Holding. Located in Kennewick, Washington, the dealership’s location can be an advantage — the nearest competing Toyota store is more than 30 miles away. They provide a full-service facility six days a week so they can manage every customer’s needs, and have built a loyal following in the past two decades. The dealership’s leaders, however, knew that there was more that could be done to build for the future.