Team Velocity® Becomes Latest Certified Provider in Maserati Dealer Digital Program

Maserati announced Team Velocity as the newest program-certified website, digital advertising, and retention provider.

WASHINGTON, D.C.; March 2022 – Maserati retailers can now select Team Velocity to integrate their website, digital advertising, and retention strategies through the Apollo® Customer Experience Platform (CXP). As the newest provider to be included in the Maserati Dealer Digital Program, Team Velocity continues to expand their reach across the automotive landscape. Apollo, the industry’s only truly all-inclusive customer experience platform, enables retailers to redefine the customer experience by delivering intelligently personalized messaging that is dynamically displayed on every customer touchpoint, including their own unique website. This level of advanced integration, personalization, and automation is proven to deliver sustainable results, including higher levels of engagement, transactions, and customer loyalty.

“We’re honored to partner with Maserati as the newest website, digital advertising, and retention provider in their Dealer Digital program,” says David Boice, Co-Founder and CEO of Team Velocity. “Maserati embodies luxury and sophistication, and with Apollo, we will help their retailers deliver an experience that truly reflects that same standard. We can’t wait to see where this partnership takes us.”

Team Velocity pairs innovative marketing technology with unmatched customer service, giving dealerships the tools needed to exceed the fluid expectations of their customers. Dealers who make the switch gain access to Apollo’s full suite of offerings, including:

  • DMS Integration: Apollo seamlessly integrates with your DMS to deliver a unique experience for each individual customer, regardless of where they are along the shopping journey.
  • Expert Personalization: Every customer receives their own personalized website expertly tailored to their previous shopping behavior, current vehicle, service coupons, and more.
  • Smart Communications: Deliver relevant messaging to customers at the right time, every time with automated, intelligent communications.
  • Customer Journey Tracking: Apollo’s Command Center allows you to view the entire customer journey across every touchpoint, giving you a clear view of all customer activity, including engagements and shopped vehicles.

“Our team had been searching for a product like Apollo Sites to give us the integration tools we need,” said Mario Murgado Jr., Marketing & Operations Director at Maserati of Central New Jersey. “We are finally able to track our customer’s behavior in a way that allows our team to see real results. By having every aspect of our business on one platform, we’ve been able to take our dealership to new heights.”

For more information about Team Velocity’s partnership with Maserati or to schedule a demo, please visit www.teamvelocitymarketing.com/maserati.