Selling Out of the Service Drive

Learn how Jay Wolfe Acura turned their service department into a sales arena! Sales in service program drives results for Jay Wolfe Acura.

Team Velocity Attends NIADA – Dealers $100 off

Team Velocity Marketing is scheduled to attend the National Independent Auto Dealers Association conference & exposition hosted at the Mirage convention center in Las Vegas in June. As part of their sponsorship, they have negotiated a $100 discount on registration for independent dealers who want to attend the conference. The promotion code to trigger the discount is ‘TEAMV100″ and Team Velocity will be located at booth 1013 during the show.



Nothing Changes if Nothing Changes

Taylor Ford was founded in December 2004, a time when many dealerships in Detroit and the surrounding area were downsizing, plants were closing and people were losing their jobs. Taylor Ford purposefully made the decision not to participate in that recession and, instead, concentrated on remaining positive and forward thinking. Thanks to this “refuse to lose” mindset, Taylor Ford not only survived, but continues to thrive.

Carbone Auto Group’s Winning Formula: Blending Tradition with Technology to grow sales by four thousand units

At the Carbone Auto Group, located in New York State, family is as important today as it was 85 years ago, and it will be for generations to come. Alex Carbone, director of variable operations for the group, and the third generation in the family business, treats his team — both his relatives and coworkers — like family. “I don’t ask anybody to do something that I wouldn’t do myself,” he said. “We jump in and help them to succeed. They will give 100 percent because they see us doing it next to them.”

Team Velocity Boosts Its Automotive Marketing With New Xerox iGen 150 Presses

Press release from Xerox

Team Velocity Marketing, a full-service marketing company that is focused on the automotive industry, has acquired two Xerox iGen®150 Presses to meet growing demand from its clients. The new presses replace two of their existing Xerox iGen4® Presses, giving the company a fleet of four Xerox digital presses to tackle print volumes that have grown to four million pages per month.

Team Velocity uses the presses to produce data-driven targeted mail as part of multi-media campaigns orchestrated with personalized software from XMPie, a Xerox company, to gain and retain automotive sales and service customers.

“Xerox has been a great business partner of ours,” said Joe High, senior vice president, Team Velocity. “We started this business seven years ago with a printer and a vision. Today with Xerox products and services and Team Velocity’s vision we’ve grown into a multimedia campaign-driven organization that helps our customers reach their goals and the business results that keep them coming back.”

The iGen 150 prints at speeds as fast as 150 pages per minute and provides enhanced image quality with 2400 x 2400 dpi print resolution, multiple line screens for improved detail and matte dry ink for improved quality. The press is supported by advanced automated color management capabilities that help ensure excellent color quality and consistency, while the automated press setup and operation enables industry-leading press availability. The new presses also print on larger sheet sizes, extending highly productive multi-up printing capabilities.

Team Velocity Marketing is a multi-channel agency that is dedicated to serving automotive organizations in the United States with a 360-degree sales and service marketing program. The firm improves upon traditional mass marketing by giving automotive dealers a single, fully integrated solution that enables them to attract, sell, service and retain more customers at a lower cost. Team Velocity has been a Xerox customer for seven years and is based in Herndon, Va.

Working as a team: Toyota of Tri-Cities has increased volume by 30%

Founded in 1997, Toyota of Tri-Cities is one of three stores operating under the Summit Auto Group Holding. Located in Kennewick, Washington, the dealership’s location can be an advantage — the nearest competing Toyota store is more than 30 miles away. They provide a full-service facility six days a week so they can manage every customer’s needs, and have built a loyal following in the past two decades. The dealership’s leaders, however, knew that there was more that could be done to build for the future.