Paid Search
Dynamic, VIN-based ads reflect your new and pre-owned inventory. Your ads are enhanced with payments, Upgrade Matrix extensions, text enablement and more. Every ad is updated nightly to Google and Bing and optimized with automated bid and budget management.
Social Advertising
Retarget shoppers at the VIN-level. Plus, boost performance and reach a broader in-market audience with the power of Oracle. Our technology feeds your inventory to Facebook Marketplace, increasing the visibility of the cars on your lot.
Dynamic Display
Target in-market consumers with dynamic behavioral ads based on their digital footprint while re-engaging shoppers with dynamic, VIN-based remarketing ads.
Automated Pre-Roll
Experience the only automated video pre-roll solution. Advid delivers hundreds of high-quality video ads on the fly, making video advertising scalable, cost-effective, and boosting engagement to its highest levels.
VDP Extension Page
Maximize the consumer experience with Dynamic VDPs automatically configured to display the exact same offers and content from the ad on the landing page.
Your dealership is unique, so your ads should be to.
Every ad includes:
- VIN-based Dynamic Content
- New, Pre-Owned & Service Campaigns
- Real Offers with Dealer Pricing
- Stellantis & Regional Incentives
- Legal & Compliant Messaging
Testimonials
Industry buzz about us.
FAQs
Got questions? We have answers.
Am I limited to the number of new models I advertise?
No. The creation and deployment of our ads is automated, providing you with unlimited ads based on your inventory for every new and pre-owned vehicle. We can easily exclude any models you prefer.
What do you mean when you say your ads are "automated"?
Apollo Ads automatically creates, updates and optimizes all ads daily with dynamic content based on unique consumer shopping behavior. All ad copy, imagery and offers are automatically generated for every model for all ad types: Search, Social, Video and Display. Apollo Ads automatically update nightly across all mediums to ensure the most accurate information and your search campaigns are optimized through our bid and budget management system.
Are my digital ads based on my new and pre-owned inventory or generic models?
All ads are VIN-specific based on both your new and pre-owned inventory.
How do you determine the pricing and payment information included on my VIN-based digital ads?
Apollo Ads includes a powerful Offer Management application customized to your preferred pricing, OEM rebates, incentives, as well as your inventory, to automatically create and deploy legal and compliant, data-rich ads for every digital medium. Your settings can be adjusted at anytime and all ads are automatically updated.
How often are my ads updated to reflect current rebates, incentives, price changes, inventory, etc.?
On average, all ads are updated within 24 hours of any changes to your pricing, OEM programs, incentives or rebates. Our platform syncs with your inventory every night to ensure you are only advertising your current new and pre-owned inventory. These ads are automatically delivered to Google, Bing, Facebook and YouTube daily.
Do you offer pre-roll video advertising and if so, what are the costs to produce all the videos?
Yes. Apollo Ads includes Advid, an industry-leading automated video advertising product. We require a minimum ad spend of $1,500. On average, Advid produces 200 videos per month. Our video ads include dynamic, payment-based offers, creative, and disclaimers, and can be set up for both remarketing and behavioral campaigns. To learn more about how Advid works, watch our Advid Overview video.
Will my dealership have Store Visits enabled to determine which campaigns convert to in-store visitors?
Yes. Apollo Ads are optimized towards store visit attribution, providing the ability to monitor consumers who have engaged with your digital ads and also visited the dealership.
*Store visits available based on dealer eligibility.
Where do you land all my digital traffic?
The FCA Program requires all digital ads to land on your primary website. However, we offer a Dynamic VDP Page that we can add to your website at no additional cost. Our Dynamic VDP’s are dynamically configured to display the exact same information the consumer received in the ad. Extending the exact offers and content from the ad to your landing page improves the consumer’s experience, increases your quality scores, lowers your costs and improves overall results. All email and mail campaigns will direct consumers to our Personal Shopping Portals.
What other services does Team Velocity provide?
In addition to digital advertising, we offer our technology platform, Apollo®, which includes equity mining, a full suite of sales and service emails, 100+ types of targeted mail, Personal Shopping Portals for every one of your owners, and a reporting application. Taking advantage of these additional services provides your customers with consistent offers and messaging across all your marketing touchpoints. All of the above is eligible for PAP funds.
How do you provide support to my dealership?
From the moment you join the Team Velocity family, our team of Onboarding Specialists, Regional Marketing Directors and Performance Coaches will be there to support your success every step of the way. You will be assigned a local Regional Marketing Director to execute your strategy and provide you with recommendations and comprehensive reporting.
Can I use all or some of Team Velocity’s services in my other franchised dealerships?
Yes, many of our current clients are multi-franchised groups. We are happy to honor the Stellantis pricing for our digital advertising services to any of your other dealerships. We are certified to receive CO-OP funds for most franchises in the US.
Will I have access to Google Ads and other reporting?
Yes. Your Google Ads account will be fully accessible. We will also provide you with fully transparent reporting on all your digital campaigns.
Do you follow Google’s Dealer Guidebook?
Yes. Our company adheres to 100% of the strategy and technology recommendations Google suggests for dealerships to receive the best return on their platform.
Need more information?
We’re here to help.
Complete the form below to schedule a demo, or contact us for pricing and additional information.
Call: 703-440-7519 | Text: 703-440-7498 | Email: stellantisdigital@teamvelocitymarketing.com