Driving the Future: Inside Team Velocity’s Launch of AI-Powered Vehicle Detail Videos

When a car shopper clicks on a vehicle page, mere seconds determine whether curiosity turns into a dealership lead. Team Velocity’s new Vehicle Detail Videos (VDVs) aim to help tip the scale in the dealer’s favor by bringing dealership inventory to life with AI-powered, fully automated video content. Powered by their Apollo® Customer Experience Platform, VDVs transform photos, OEM data, narration, pricing, and incentives into a two-minute model walk-through. The result is one of the first fully automated video solutions designed to scale to an entire lot and help maintain compliance even as inventory and rebates change by the hour.

Replacing Static Listings with Engaging Video Tours

Static photos and dense spec lists have defined online car shopping for years. But VDVs bring a fresh approach. As soon as a dealer’s inventory uploads, Team Velocity’s engine collects high-resolution images and detailed vehicle data. It then assembles a narrated video tour complete with smooth exterior pans, interior close-ups, and on-screen pricing highlights.

Each video is ready in minutes and carries the dealer’s branding, so every model, from economy hatchbacks to premium SUVs, can feel like a featured showcase. Prospective buyers can watch the presentation on desktop, mobile, or social channels. This transformation may turn a routine browse into an interactive experience that keeps prospective buyers engaged far longer than a traditional listing.

But why videos? In one survey, 73% of car shoppers reported that video content shaped their buying decisions, and viewers who watch a vehicle video appear almost twice as likely to make a purchase as those who see only photos. Placing these clips directly on each vehicle detail page (VDP) can help keep shoppers engaged on the dealer’s site instead of sending them elsewhere. In fact, 80% of automotive prospects indicate a preference for a seamless digital experience from research to purchase. While results may vary by market and model mix, the pattern suggests that motion can help move inventory.

Increasing Conversions Through Real-Time Automation

What sets VDVs apart is the seamless automation that keeps them current and compelling. Team Velocity’s analytics dashboard monitors how long shoppers watch, when they submit lead forms, and which calls-to-action earn the most clicks, then lets your marketing team tweak narration or prompts instantly—no return trip to the editing suite.

The moment a price, incentive, or stock status changes in your dealer management system, the corresponding video refreshes automatically, complete with FTC‑compliant pricing, so viewers are less likely to encounter outdated information. The payoff can be significant. Early adopters have observed more inquiries from qualified shoppers and a notable drop in stale listings, indicating that data-driven automation may help turn interest into conversation.

Unified Digital Journeys That Empower Dealerships

VDVs are not a stand-alone tool. They integrate directly with Team Velocity’s Apollo® Customer Experience Platform to synchronize inventory management, pricing compliance, and marketing outreach. A change entered in Apollo’s database flows instantly into the video content. Buyers clicking through email campaigns or listing sites encounter the same up-to-date video tour at every touchpoint.

Later this year, Team Velocity plans to add connectors for major CRM and advertising platforms. The integration is expected to make it possible to weave VDVs into personalized campaigns and to measure performance across channels. This unified approach can provide dealerships with a competitive edge.

Today’s online car shoppers don’t just skim specs. They want to see, hear, and almost feel the car before they ever set foot on a lot. Walk-around videos that spotlight key features, demonstrate tech in action, and showcase real‑world angles can offer that immersive preview. Team Velocity’s fully automated, pro-grade videos enable dealers to showcase every vehicle effectively, potentially boost engagement, and support faster sales, without extra marketing effort. The future of digital retail is beginning to roll onto dealer websites now, and it arrives in motion.


Source: US Business News