Team Velocity® Announces New Certified Partnership with Mazda

WASHINGTON, April 26th, 2022 – Team Velocity® announced its selection as an official website and digital advertising provider in Mazda’s Digital Certified Program today. Effective April 26th, Team Velocity’s comprehensive digital retailing solution consisting of websites, digital advertising, and SEO, is now available to all Mazda Dealers across the nation.

Fueled by Apollo’s revolutionary technology platform, Team Velocity offers a highly personalized online customer experience like never before. Mazda dealers can now utilize the power of true performance, personalization, and integration with Apollo Sites. For the first time in automotive history, this website platform harnesses the data goldmines within your dealerships DMS to provide every customer a unique, personalized, Amazon Prime-like experience. In addition to a public-facing website, Apollo Sites creates a personal website for every customer, dynamically customized to their unique information, including vehicle history, equity position, and shopping activity. Apollo Sites even generates personalized upgrade offers, recommended vehicles, service coupons, and recall notices, all based on unique customer data.

These progressive sites are built to create a seamless and frictionless customer experience from beginning to end with fully built-in transactional features that facilitate both sales and service transactions. With no plug-ins required, these sites include virtual test drive features, at-home appraisals, buy-online applications, a full suite of service applications, including online service schedulers with built-in pickup and delivery, and more.

With Apollo, top-performing dealerships like Brickell of Mazda were able to increase sales by 25.54 percent YOY and rank 12th in the Top 100 Mazda Dealers in the nation.

“I made the switch to Apollo because it integrates with all my other marketing. For example, the offers I advertise on my website will match the offers I advertise in my digital ads, emails, videos, etc., on a one-to-one basis for every customer and their specific vehicle,” says Mario Murgado Jr., Director of Marketing for the Murgado Automotive Group. “This level of price transparency and consistency not only builds my credibility with customers but improves engagement rates and increases my ROI.”

Also included in Team Velocity’s Digital Consumer Package is Apollo Ads, the first digital advertising product that fully integrates with your website, for consistent ads across every customer touchpoint. Apollo Ads enables your dealership to advertise 100 percent of your inventory and your service department across every digital medium. It creates relevant and to-the-penny-based payment ads while reflecting both OEM incentives, rebates, and your dealer pricing. These ads are automatically updated daily to reflect any changes in inventory, pricing, incentives, and more to Google, Bing, and Facebook.

“We are pleased to have been selected as a new and approved digital certified partner of Mazda,” says David Boice, Co-Founder, and CEO of Team Velocity. With our Apollo® technology – the industry’s first-ever truly integrated customer experience platform, Mazda dealers nationwide can provide a truly seamless and highly personalized customer experience to their customers.”

With Apollo, all Mazda retailers can now exceed the demands of today’s customers with a fully integrated solution for customer retention, advertising, websites, and retailing.

For more information about Team Velocity and Mazda’s Digital Certified Program, please visit:
https://teamvelocitymarketing.com/mazda

About Team Velocity®

Team Velocity is revolutionizing the automotive industry with technology that digitizes the car buying and vehicle ownership processes. Made by dealers for dealers, our Customer Experience Platform (CXP), Apollo, provides a suite of integrated applications that make, manage and measure frictionless consumer experiences, from the initial engagement to a final transaction. Apollo empowers dealers to own the entire customer journey by delivering hyper-personalized campaigns across every touchpoint, maximizing ROI and lifetime revenue.

For more information, visit www.teamvelocitymarketing.com.

Team Velocity ® Announces All-New Certified Partnership with Volkswagen

WASHINGTON, April 1st, 2022 – Team Velocity® announced its selection as an official website and digital advertising provider in Volkswagen’s Dealer Digital Certified Program today. Effective April 1st, Team Velocity’s comprehensive digital retailing solution consisting of websites, digital advertising, and SEO, is now available to all Volkswagen Dealers across the nation. As a part of this announcement, Team Velocity offers new cutting-edge solutions guaranteed to meet the needs of consumers today.

Fueled by Apollo’s revolutionary technology platform, Team Velocity offers a highly personalized online customer experience like never before. Volkswagen dealers can now utilize the power of true performance, personalization, and integration with Apollo Sites. For the first time in automotive history, this website platform harnesses the data goldmines within your dealerships DMS to provide every customer a unique, personalized, Amazon Prime-like experience. In addition to a public-facing website, Apollo Sites creates a personal website for every customer, dynamically customized to their unique information, including vehicle history, equity position, and shopping activity. Apollo Sites even generates personalized upgrade offers, recommended vehicles, service coupons, and recall notices, all based on unique customer data.

These progressive sites are built to create a seamless and frictionless customer experience from beginning to end with fully built-in transactional features that facilitate both sales and service transactions. With no plug-ins required, these sites include virtual test drive features, at-home appraisals, buy-online applications, a full suite of service applications, including online service schedulers with built-in pickup and delivery, and more.

With Apollo, dealerships like Lia VW of Enfield were able to reduce vendors, cut costs and get better results. “We made the switch to Apollo sites for several reasons… we wanted to work with a company that can do everything. They produce a seamless customer-centric shopping experience without the use of multiple layers of code from multiple vendors. Apollo Sites push a consistent message to every marketing channel every day, leading to more credible messaging,” says Nathan Rodriquez, Director of Marketing for Lia VW of Enfield. “The Apollo Sites also gives our consumers a unique experience that is FAR better than the other website companies in the automotive space. These sites are the only ones that give every consumer their own experience, know them by name, makes behavioral-based recommendations, just like the big box companies do.”

Also included in Team Velocity’s Digital Consumer Package is Apollo Ads, the first digital advertising product that fully integrates with your website, for consistent ads across every customer touchpoint. Apollo Ads enables your dealership to advertise 100 percent of your inventory and your service department across every digital medium. It creates relevant and to-the-penny-based payment ads while reflecting both OEM incentives, rebates, and your dealer pricing. These ads are automatically updated daily to reflect any changes in inventory, pricing, incentives, and more to Google, Bing, Facebook, and YouTube.

With Apollo Video powered by Advid, your dealership can also possess a one-of-a-kind video advertising product that enables unlimited and payment-based videos for every Volkswagen model you sell. These video ads are automated from creation to distribution to management and are updated nightly to YouTube for complete accuracy. Apollo Video fully integrates with Apollo Ads, boosting performance and ensuring consistency across every digital medium.

“We are incredibly honored to be selected as one of the new and approved vendors for Volkswagen’s Dealer Digital Program,” says David Boice, Co-Founder, and CEO of Team Velocity. Over the last couple of years, we have seen a tremendous success rate for our current Volkswagen dealers. With our Apollo® technology, we only hope to extend these achievements to Volkswagen dealers nationwide and provide truly frictionless customer experiences, from beginning to end.”

With Apollo, all Volkswagen retailers can now exceed the demands of today’s customers with a fully integrated solution for customer retention, advertising, websites, and retailing.

For more information about Team Velocity and Volkswagen’s Dealer Digital Program, please visit:

https://teamvelocitymarketing.com/volkswagen

About Team Velocity®

Team Velocity is revolutionizing the automotive industry with technology that digitizes the car buying and vehicle ownership processes. Made by dealers for dealers, our Customer Experience Platform (CXP), Apollo, provides a suite of integrated applications that make, manage and measure frictionless consumer experiences, from the initial engagement to a final transaction. Apollo empowers dealers to own the entire customer journey by delivering hyper-personalized campaigns across every touchpoint, maximizing ROI and lifetime revenue.

For more information, visit www.teamvelocitymarketing.com.

Microsoft Advertising Channel Partner of the Year

Team Velocity® Awarded Microsoft Advertising Channel Partner of the Year

WASHINGTON D.C., February 16th, 2022 – Team Velocity. Microsoft Advertising has awarded customer experience marketing leader, Team Velocity, Channel Partner of the Year for outstanding performance in digital advertising. Working closely with Microsoft Advertising over the last 24 months, Team Velocity achieved a 40% increase in YOY ad spend, resulting in increased traffic and conversions for their clients. “If you know the automotive industry, you know there are no cars to sell right now, but our technology and the tools that Microsoft provides, came through big time for us in 2021,” says Joe High, Vice President at Team Velocity.

Team Velocity offers a comprehensive digital advertising solution backed by its customer experience platform, Apollo®. Designed to support the automotive retail industry, Apollo creates and delivers dynamic, automated, omni-channel marketing campaigns to in-market audiences based on behavior prediction analytics and a consumer’s propensity to make a transaction. What sets Team Velocity’s digital advertising apart is a unique integration with a dealership’s DMS system, allowing the dealership to advertise real inventory. Supported by Apollo’s marketing automation technology, their ability to dynamically advertise inventory drastically improves ad relevance and in turn, increases engagement.

“With Apollo Ads, we have created a scalable and consistent advertising solution that ensures the way a dealer advertises on platforms like Microsoft, Google, Facebook and YouTube, matches the way they advertise on their website. For every new and pre-owned car on the lot,, Apollo creates relevant, payment-driven ads across every digital medium. These ads include vehicle payments, factor in OEM and dealer incentives, meet compliance requirements and have the same message and offer across search, social, display, video and even email and targeted mail campaigns,” says David Boice, Co-Founder and CEO of Team Velocity.

The Channel Partner of the Year award comes on the tails of Google recently awarding Team Velocity a 2022 Premier Partner.

“Congratulations to our Premier Partners for being among the top 3% of Google Partners in the United States. These companies stand out based on their commitment to developing product expertise, building new client relationships, and helping their current clients grow. We look forward to supporting them as they help their customers succeed online.” says Davang Shah, Senior Director of Google Ads Marketing.

Microsoft announced its award winners on Thursday, February 10th, with an exclusive virtual video award. Microsoft Advertising Partner Awards recognizes elite and select partners for their work across multiple categories in 2021. The Channel Partner of the Year award embodies a company that focuses on volume, business scale, innovation, and creativity at the highest partnership level.

For more information about the Microsoft Advertising Partner Awards, please visit this link.

For more information about Google Premier Partners and their requirements, please visit this link.

About Team Velocity

Team Velocity is revolutionizing the automotive industry with technology that digitizes the car buying and vehicle ownership processes. Made by dealers for dealers, our Customer Experience Platform (CXP), Apollo, provides a suite of integrated applications that make, manage and measure frictionless consumer experiences, from the initial engagement to a final transaction. Apollo empowers dealers to own the entire customer journey by delivering hyper-personalized campaigns across every touchpoint, maximizing ROI and lifetime revenue.

For more information, visit TeamVelocityMarketing.com

AutoSuccess: The Top 10 Companies to Watch in 2021

Team Velocity designed Apollo to put the customer experience first, creating a frictionless experience that customers trust. With Apollo, you have one technology platform with a suite of integrated applications that simplifies your processes and reduces costs by eliminating the need for multiple vendors and plug-ins. Apollo ensures consistent offers, creative and messaging across every online and offline customer touchpoint and provides an Amazon Prime-like experience for every customer, with personalized websites dynamically configured to their specific information. Apollo’s intelligent and personalized campaigns not only deliver a better customer experience, but are proven to increase sales and service growth year over year.

 


Learn more about Team Velocity and the other 9 companies to watch in 2021:

AutoSuccess: The Top 10 Companies to Watch in 2020

Team Velocity is an automotive agency with artificial intelligence technology that is revolutionizing the industry — and how dealers sell and service cars. Their proprietary technology platform, Apollo, is made by dealers for dealers. It analyzes sales and service data to predict who will buy, what they will buy and when they are ready to service. Apollo  generates dynamic, offer-based campaigns across all channels, including search, display, social, pre-roll, email, text, direct mail, personal websites and landing pages. Eliminate the risk of traditional marketing when you market with Team Velocity and Apollo, which provides the ultimate consumer experience across every touchpoint — both on desktop and mobile. Team Velocity and Apollo’s site of capabilities successfully increases revenue and efficiencies for both dealerships and original equipment manufacturers. Predict, track, sell and service more customers with Team Velocity’s human-fueled creativity combined with the innovative, fully automated AI platform of Apollo.

 


Learn more about Team Velocity and the other 9 companies to watch in 2020:

 

Team Velocity Raises the Bar on Lead Generation with Enhancement to New Texting Platform, Apollo Text.

Team Velocity Awarded AWA Awards at NADA; Releases ApolloGo Mobile App

Team Velocity’s sophisticated technology platform, Apollo®, and ApolloGo mobile app take the industry by storm at NADA.

WASHINGTON, February 4th, 2019 – The 10th Annual AWA Awards presented by PCG Companies awarded Team Velocity with the Digital Marketing Innovation Leader and Rising Star Awards at NADA 2019. These awards recognize companies for their marketing technology that help dealers effectively buy, sell and service more cars. Team Velocity was recognized as an Innovation Leader for its marketing automation platform, Apollo, and its new digital retailing product, Transact.

“Our team is extremely honored to receive not only one, but two awards this year at NADA. We look forward to continuing to build technology that helps position our dealers in the market,” says Joe High, Senior Vice President at Team Velocity.

Team Velocity Awarded AWA Awards at NADA

Team Velocity was recognized for their revolutionary technology platform, Apollo. Apollo aids both dealerships and original equipment manufacturers (OEMs) with technology that combines artificial intelligence (AI) and marketing automation to deliver hyper-personalized campaigns across a number of marketing channels. Apollo has been proven to increase results by as much as 250%.

While Apollo is comprised of many features and capabilities that enhance dealers’ profits and visibility, it’s Apollo’s comprehensive digital marketing product suite that took home the Innovation Leader award this year at NADA.

Apollo’s intelligent digital advertising platform is 100% automated to create, deploy and update data-rich ads across every digital medium, including Paid Search, Remarketing, Display Advertising, Social Media and Video Pre-Roll. This exclusive technology provides dealers with unlimited VIN-based ads for both new and pre-owned inventory and ensures consistent messaging and creative across all digital touchpoints.

“It is impossible to run successful digital marketing without artificial intelligence,” says Brian Pasch, CEO of PCG Companies and the AWA Awards.

Of Team Velocity’s recent digital product releases, one product in particular stands out amongst the rest: Advid™. Within a matter of minutes, Advid builds dynamic, payment-based video ads for every make and model the dealership sells, and automatically delivers these videos to YouTube. Every video is automatically updated nightly as inventory, incentives and pricing change.

Amongst Team Velocity’s newest achievements, is the public release of the ApolloGo Mobile App. The transformed Apollo desktop platform allows dealers to work leads on the go, from anywhere, at any time, all from the palm of their hands.

ApolloGo contains all the notable features included in Apollo but enables users to track all opportunities, communicate with customers directly via text and receive Hot Opportunity Alerts straight to their phone.

To learn more about ApolloGo or download the app, visit: https://teamvelocitymarketing.com/apollo/

About Team Velocity:

Team Velocity™ is revolutionizing the automotive industry with cutting-edge technology and artificial intelligence (AI) to help dealers sell and service more cars. Made by dealers, for dealers, Team Velocity’s proprietary technology platform Apollo® analyzes years of sales and service data to predict who will buy, what they will buy, and when they are ready to service. Apollo’s sophisticated AI automates the entire communication and marketing process by delivering hyper-personalized campaigns across every touchpoint, maximizing ROI and lifetime revenue.

For more information, visit www.teamvelocitymarketing.com.

More about the AWA Awards:

Since 2008, AWA has become a benchmark in the automotive industry for outlining and reviewing technology that enables dealerships and OEMs to aid their revenue with cutting-edge technology in digital marketing, design, management tools and social media. The qualified experts at PCG conduct thorough reviews and research the best products for car dealers to optimize their investment and deliver the best customer experience.

For more information about PCG and the AWA Award, visit: http://awa.autos/

Team Velocity Now Participating in the General Motors Dealer Digital Solution Digital Advertising Program

Team Velocity is now participating in Enhanced Digital Advertising and In-Market Retail.

We are proud to announce that Team Velocity has completed all requirements to participate in the Digital Advertising Program under the GM Dealer Digital Solution.

This allows Dealers the opportunity to leverage in-Market Retail (iMR) funds to reimburse themselves for the cost of their Digital Advertising services.  Please refer to the iMR Dealer Program guidelines located at www.gmlam.com for further information.

Providers who are participating in the Digital Advertising Program provide advertising solutions that include:

  • Improved efficiency, coordinated spend and strategy across all tiers of advertising
  • Participation commitment for:
    • Streamlined packages each offering full service solutions for sales and fixed ops
    • A single, managed monthly fee with cap
    • Performance accountability
    • Day 1 Go-to-Market readiness
    • Strategic and tactical advertising coordination with brands and LMAs
  • Dashboard for visibility into performance

If you have any questions about the benefits of Digital Advertising Program, please do not hesitate to reach out to our Support Team at 703-783-9759 or via email at https://teamvelocitymarketing.com/gm for further details.